Short answer. Unlike Domino's, Pizza Hut, KFC, Burger King and McDonald's, La Pino'z does franchise to individual investors, and has grown to roughly 750 outlets doing it. Entry starts around ₹20 Lakhs against ₹18 Lakhs for a U.S. Pizza express outlet. The number that actually decides your return, though, is not the entry cost — it is how much of each order the delivery aggregator takes.
Franchise Cost CalculatorU.S. Pizza is India’s 3rd-largest pizza chain, with 220+ outlets across 100+ cities, operated by United Restaurants Ltd. In this short film our leadership explains how the franchise model works and what it costs to open.
Actively expanding in Ahmedabad, Mumbai, Bengaluru, Hyderabad, Pune, Surat, Jaipur, Indore, Kochi and 90+ more cities. Apply for a franchise or compare U.S. Pizza with other pizza franchises.
U.S. Pizza · Tandy's Fried Chicken · Kaathi Express · United Burger · Momo Club · Royal Rasoi · Casablanca Cafe — 220+ franchise outlets across India
La Pino'z is the one national pizza brand competing with us on the same terms — open to individuals, growing through them. So this is a comparison of two live offers, and it turns on margin rather than on entry price.
| U.S. Pizza | La Pino'z | Domino’s | Pizza Hut | |
|---|---|---|---|---|
| Open to individual investors | Yes | Yes | No master licence, corporate-owned |
No regional master franchisees |
| Total investment | ₹18L – ₹80L | From ~₹20 Lakhs | Not sold to individuals | Not sold |
| Franchise fee | ₹3 Lakhs | ₹3 Lakhs | n/a | n/a |
| Royalty | 5% flat | ≥ 5% some pay 6–7% | n/a | n/a |
| Outlets in India | 86+ | ~750 | 2,400+ | 860+ |
| Who owns the outlets | Independent franchisees | Independent franchisees | Jubilant FoodWorks | Sapphire Foods & Devyani |
How to read this. U.S. Pizza figures are our own and current. Figures for other brands are directional only: their terms are set by them, vary by format, city and site, and should be confirmed with them directly. Outlet counts — La Pino'z per its own site; Domino's India per Jubilant FoodWorks quarterly disclosures. Build cost per Domino's outlet is inferred from Jubilant's disclosed capital expenditure, not from any franchise offer — there isn't one. We are U.S. Pizza and we have an interest here, which is exactly why every competitor claim is sourced rather than asserted.
Plenty of people land here not set on pizza at all. They want a food business with proven demand, a capex they can actually raise, and systems that already exist. On those terms, here is the honest shape of it.
A U.S. Pizza express format starts near ₹18 Lakhs total investment; full dine-in formats run to ₹80 Lakhs. That covers brand fee, equipment, interiors and opening working capital. The calculator above breaks it down by the size of the space you have, which is more use than any single headline number.
An independent restaurant means no royalty and total control, and you build every system yourself: recipes, supply chain, training, marketing, and demand from zero. A franchise trades a royalty for a supply chain, an operating manual and a name people already search for. Neither is automatically right. The question is whether that royalty costs you less than building those systems alone would.
Our franchisees keep 15%+ net after the delivery aggregator's cut. That last clause is the one that matters. A margin quoted before aggregator commission is not the number that reaches your account, and delivery-led brands hand over a substantial share of every order. Model it after the cut, never before.