U.S. Pizza

La Pino'z franchise in India: genuinely open — so the question is what you keep, not whether you can buy

Short answer. Unlike Domino's, Pizza Hut, KFC, Burger King and McDonald's, La Pino'z does franchise to individual investors, and has grown to roughly 750 outlets doing it. Entry starts around ₹20 Lakhs against ₹18 Lakhs for a U.S. Pizza express outlet. The number that actually decides your return, though, is not the entry cost — it is how much of each order the delivery aggregator takes.

U.S. Pizza vegetarian pizza
  • They genuinely sell to individuals. La Pino'z has grown from a single Chandigarh outlet in 2011 to roughly 750 across India, almost entirely through individual franchisees — La Pino’z
  • A delivery-led model hands the margin to the aggregator. This is the difference that matters. A brand built around delivery gives a substantial share of every order to Swiggy and Zomato. Our franchisees keep 15%+ net after that cut, because dine-in and takeaway trade never passes through an aggregator at all
  • Royalty starts at 5% and goes up. La Pino'z royalty is 5% or more — some franchisees pay 6%, some 7%. U.S. Pizza is a flat 5% for everyone, with no escalation
  • Entry cost is close; the franchise fee is the same here. About ₹20 Lakhs against our ₹18 Lakhs, and a ₹3 Lakh franchise fee on both — so the decision comes down to what the model lets you keep
Yesopen to individual investors
~750La Pino’z outlets in India
≥5%their royalty — ours is a flat 5%
₹18L–80LU.S. Pizza investment
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What this video covers — franchise costs & formats

U.S. Pizza is India’s 3rd-largest pizza chain, with 86+ outlets across 35+ cities, operated by United Restaurants Ltd. In this short film our leadership explains how the franchise model works and what it costs to open.

  • Express outlet franchise (200–499 sq.ft): ₹18–26 lakhs all-inclusive — malls, kiosks and food courts.
  • Delivery outlet franchise (500–999 sq.ft): ₹31–43 lakhs — residential, delivery-first catchments.
  • Dine-in restaurant franchise (1000–2999 sq.ft): ₹41.5–79.5 lakhs — commercial high streets.
  • Multi-brand food court (3000–10000 sq.ft): ₹80 lakhs–₹1.5 crore — all 7 brands (U.S. Pizza, Tandy’s Fried Chicken, Kaathi Express, United Burger, Momo Club, Royal Rasoi, Casablanca Cafe) under one roof.
  • Franchise fee: from ₹3 lakhs, included above · Add a brand: ₹75,000 (Express), ₹1 lakh (Delivery) or ₹1.25 lakh (Dine-In) each · Launch timeline: ~45 days from signing to opening.

Actively expanding in Ahmedabad, Mumbai, Bengaluru, Hyderabad, Pune, Surat, Jaipur, Indore, Kochi and 90+ more cities. Apply for a franchise or compare U.S. Pizza with other pizza franchises.

U.S. Pizza · Tandy's Fried Chicken · Kaathi Express · United Burger · Momo Club · Royal Rasoi · Casablanca Cafe — 220+ franchise outlets across all 7 brands

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U.S. Pizza

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*Approximate estimate — actual cost varies by location, size and market.

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What a U.S. Pizza franchise costs in India, across outlet formats

These estimates include the franchise fee (from ₹4 lakhs), interiors and fit-out, kitchen equipment and technology, plus launch, branding and pre-opening costs. Royalty is 5%. The usual timeline from signing to opening is about 45 days.

One U.S. Pizza franchise can offer seven brands: U.S. Pizza, Tandy's Fried Chicken, Kaathi Express, United Burger, Momo Club, Royal Rasoi and Casablanca Cafe. Operated by United Restaurants Ltd, U.S. Pizza is India's third-largest pizza chain, with 86+ outlets in 35+ cities; together, the seven brands operate through 220+ franchise outlets.

The pizza franchises you can actually buy in India

La Pino'z is the one national pizza brand competing with us on the same terms — open to individuals, growing through them. So this is a comparison of two live offers, and it turns on margin rather than on entry price.

 U.S. Pizza La Pino'zDomino’sPizza Hut
Open to individual investors YesYes No
master licence, corporate-owned		 No
regional master franchisees
Total investment ₹18L – ₹80LFrom ~₹20 Lakhs Not sold to individualsNot sold
Franchise fee ₹3 Lakhs₹3 Lakhsn/an/a
Royalty 5% flat≥ 5%
some pay 6–7%		n/an/a
Outlets in India 86+~7502,400+860+
Who owns the outlets Independent franchiseesIndependent franchisees Jubilant FoodWorksSapphire Foods & Devyani

How to read this. U.S. Pizza figures are our own and current. Figures for other brands are directional only: their terms are set by them, vary by format, city and site, and should be confirmed with them directly. Outlet counts — La Pino'z per its own site; Domino's India per Jubilant FoodWorks quarterly disclosures. Build cost per Domino's outlet is inferred from Jubilant's disclosed capital expenditure, not from any franchise offer — there isn't one. We are U.S. Pizza and we have an interest here, which is exactly why every competitor claim is sourced rather than asserted.

If you're weighing this as a business, not a brand

Plenty of people land here not set on pizza at all. They want a food business with proven demand, a capex they can actually raise, and systems that already exist. On those terms, here is the honest shape of it.

What capital do you actually need?

A U.S. Pizza express format starts near ₹18 Lakhs total investment; full dine-in formats run to ₹80 Lakhs. That covers brand fee, equipment, interiors and opening working capital. The calculator above breaks it down by the size of the space you have, which is more use than any single headline number.

Why a franchise rather than your own restaurant?

An independent restaurant means no royalty and total control, and you build every system yourself: recipes, supply chain, training, marketing, and demand from zero. A franchise trades a royalty for a supply chain, an operating manual and a name people already search for. Neither is automatically right. The question is whether that royalty costs you less than building those systems alone would.

What margin is realistic?

Our franchisees keep 15%+ net after the delivery aggregator's cut. That last clause is the one that matters. A margin quoted before aggregator commission is not the number that reaches your account, and delivery-led brands hand over a substantial share of every order. Model it after the cut, never before.

See the full U.S. Pizza franchise proposition →
Where we already trade, and which territories are open →
Pizza franchise cost in India → Domino's franchise in India → Pizza Hut franchise in India → Burger King franchise in India → McDonald's franchise in India → KFC franchise in India → Subway franchise in India →

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